Advertising LED Screen Price

In the past few years, the advertising landscape has been fast evolving, thanks to the power of social media. Virality is the name of the game, and winning it brings your brand a step closer to success. From engaging content to social media challenges, selling a product or service has become digital. Aside from the quality of the content, the medium where it’s broadcast also plays an important role in gaining traction.

Gone are the days of giant tarpaulins that get torn by winds and fade under the sun. LED screens are the new advertising mediums lined up along highways. With their ability to display lifelike images, videos, and animations, going viral is within reach, even for smaller businesses. All it takes is a great concept, an engaging content, and a prime location.

Out-of-home (OOH) advertising has been around for decades, but digital advertising is still relatively new. While there are several sources on the web about it, pricing is one of the main concerns for those who want to invest in LED screen advertising. If you’re looking for LED screen for advertising outdoor price ranges, fret not. This blog will answer all of your questions.

Factors That Affect LED Screen Prices

Before we discuss numbers, it’s important that you understand the factors that affect LED screen prices.

Screen Size and Resolution

The size of your screen will be the first thing you need to decide on. Contrary to popular belief, a big screen doesn’t always equate to a successful advertisement. They’re heavy and are more prone to damage during delivery or installation. Big LED screens also require more manpower for installation and maintenance, which may be additional costs.

As the screen size increases, the resolution must also increase, otherwise, the image quality will be compromised. If you’re advertising in a high-traffic area, visibility from all angles is crucial; this is where resolution comes into play. The higher the resolution, the more advanced the LED technology is and the more expensive it is. However, if you want to preserve the image quality, prepare to shell out more money.

Pixel Pitch

Another crucial factor in image quality is pixel pitch. The smaller the pixel pitch, the more compact the pixels are and the more detailed the picture is. As an advertiser, it’s important to pick an LED screen with a pixel pitch that will suit its environment. Outdoor installations will typically require a higher pixel pitch as this will allow viewers to see the display from further away, while indoor installations are better off with a larger pixel pitch meant for closer viewing.

Brand

Brand reputation is often associated with quality and LED screens are no exception. While this may not always be the case, it’s important to screen suppliers for high-risk and valuable products like LED displays. Manufacturers with a proven track record and reputation will likely charge more as they’ve worked hard to build their brand from the ground up. However, take the premium prices as a guarantee for high-quality products and a smooth transaction.

Add-on Features

\Whether you want a curved display for a wrap-around billboard or a transparent LED screen to make it stand out from other digital ads, LED displays can be customized according to your needs and specifications. However, these additional features require a higher level of technical expertise and might need specialized tools and raw materials, which may add to the final cost of the display.

Operational and Maintenance Costs

While LED screens are known for their energy efficiency, electricity is still one of the top contributing factors to the price of your display. Keep in mind that electricity rates may vary from location to location. Additionally, some areas have time-of-use rates that offer discounted electricity rates during off-peak hours.

Maintenance is also a factor you should consider. Different types of LED displays and installation locations will require different maintenance approaches. For example, indoor LED screen panels that open in front require a special suction cup tool for maintenance work, which is an additional cost on top of the display itself. Meanwhile, LED screens with doors at the back are easier and cheaper to maintain as they require typical inspections and maintenance work. 

Exploring LED Advertising Screen Price Points

Now that you know what factors affect advertising LED screen prices, it’s time to give rough estimates of how much they really cost. Keep in mind that these are subject to change and will still depend on your personal preference. Here are the most common advertising LED screen types and their corresponding prices:

Type Price (USD)
P10 (Outdoor) $11,000 (5 x 4 m)
P5 (Indoor) $10,000 (5 x 3 m)
P1.875 (2K Hi-resolution) $28,000
Large (Outdoor) $90,000 (100 sqm or more)
P3.91 (Rental) $12,000

Advertising on LED screens could cost you as low as $3,000 to as high as $500,000, depending on factors such as size, pixel pitch, and installation location. As previously mentioned, size and pixel pitch are crucial in ensuring your content is displayed as best as possible. However, another factor to consider is whether the display will be indoor or outdoor. LED screen for advertising outdoor price will be typically more expensive than an indoor one because it requires weatherproofing, higher brightness levels, and a durable framework that can withstand extreme conditions.

Tips on How to Get the Best Advertising LED Display Screen Price

Now that you have an idea of how much advertising LED display screens are, it’s important to evaluate your specific needs, your brand’s needs, and your budget so you can choose the best one without sacrificing quality and money.

Setting your budget

Brands, big or small, will have a set budget for advertising. Don’t put all of your allotted budget into purchasing an LED display. Remember, an engaging content is just as important as a high-resolution display. Set aside a budget for graphic design

Research

Different manufacturers will have different price points, so it’s important to get quotes for comparison. Compare displays based on size, resolution, features, and brand reputation. Read feedback on each supplier and assess whether they’re a good fit for you and your brand.

Negotiate

The good thing about getting quotes from different suppliers is it allows you to negotiate prices. Some vendors will have special pricing for bulk orders or discounted rates during seasonal promos.

Warranty

Advertising LED screens are an investment that you want to last long. While warranties won’t always cover damages, they may come with complimentary routine inspections and technical support for a set period. Always ask the vendor if they offer a warranty and what’s covered under the warranty.

Conclusion

Advertising on LED screens is a new opportunity for business owners to increase their brand awareness. While the upfront costs may be too intimidating at first, the potential return on investment far outweighs the expenses. Knowing the factors that affect these prices will help you make an informed decision for the future of your business.

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